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How Can You Use it to Up Your Game! How do we know our marketing strategies are effective? It is when the strategy reflects the...

Retail is all about meeting customer demand. Your ability to meet their demands in the best way possible can only be navigated by your...

Budget is one of the central factors for a small business. You cannot over spend, but you have to create brand awareness to promote...

Introduction Performance marketing is an all-encompassing term for online marketing, and advertising programs where businesses pay only when a particular action happens. Several actions could...

Google Business Profile to some might appear redundant. After all, you have established a presence on social media platforms, and already have a listed...

Google Business is a must have platform for any business owner. Whether you are a B2B company, or B2C venture, Google presence is as...

Newsletter has the uncanny power to direct traffic, and increase conversions on a drastic level. You just need to know how to tap that...

The Covid-19 pandemic hit us like a truck. It changed everything. From an ever globalized world, where scholars and leaders would refer to our...

CRM stands for Customer Relationship Management. It refers to all the techniques, tools, strategies and technologies employed by organizations and enterprises for acquiring and...